A toolbox for creators to build easily amazing mobile experiences.
WEB PAGE: www.mobileadventures.eu
CURRENT STATUS:Testing product-market-fit in promotional and experience marketing space, with proven interest from agencies in Estonia.
Gamification is a proven method to increase user engagement. Yet mobile gamification and interactive solutions are not widespread due to costly skilled coding resources needed in developing these mobile applications.
Simulacrum is an all-in-one platform which allows small creative teams to quickly & easily create interactive gaming experiences. Our drag-and-drop interface allows to launch and manage a mobile app in four easy steps: 1. Collect your assets 2. Assemble in Simulacrum. 3. Publish 4. Get analytics on user engagement
Our current target market is marketing agencies with focus in experience and engagement solutions, serving medium sized companies. The spending on experiential marketing has been measured to $35 Bn in US in 2018.
ROADMAP AND KEY MILESTONES_
Testing product-market-fit in promotional and experience marketing space, with proven interest from agencies in Estonia.
_Product trials with few local agencies in EE (2019 Q2)
_Find trial partners in US market (2019 Q3)
_ Validate the US market need and price model (2019 Q3
_Raise funds to finalize fully functional product and sales/marketing strategy execution (2019 Q4)
_Release a fully workable product with self-service resources (2020 Q1)
_Website update with complete info and documentation (2020 Q1)
_Scale into US market (2020 Q2)